Is your online marketing working?

Website is a platform to represent the business to the virtual world over the internet to promote the product and services. The ease with which a particular website can reach the target visitors depends on factors like efficacy and applicability of the website. Customized and user-centric web design makes the site more appealing to the users.

Contemporary web designs follow visually poised sequence guiding visitors through the content of the site. This process seems to have gained much significance as users get interested with new information if they get proper guidance over the usability matter.

The content of the site should be developed keeping in mind the user’s choice and surfing patterns. Short text in simple and to-the-point language accompanied with images will be more appealing to customers as images can be more striking than text. The customer prerequisites should be kept minimal or else they will lose interest if required to go through long procedure and provide a lot of details.

A website is framed mainly to link with the user’s intentions. If the website is more responsive, loading time is less, navigation is smooth and the user finds the information relevant, it is more likely that the visitor will be more interested in the site.

White space aids in observing the inputs in the site and reduces the subjective load for the users; hence the importance of white space in a site cannot be ignored. Sorting of designs by white space or a viewable line make it more eye-catchy and users would be more willing to go through it, scan it or analyze the content. Frequent usability testing is more applicable to look for flaws in a layout and get it rectified beforehand. This always works in favor of the site.

Maintaining user-friendly approach while designing a website has become more acceptable now-a-days. Fox Web Wizardz has attained recognition in developing user-centric websites. For more details, log on to www.web-wizardz.com or contact us at sales@web-wizardz.com

This article has been taken from:  http://www.web-wizardz.com/essential-ingredients-for-a-great-web-design/